Mailchimp is widely used tool for Makers just starting out. I would highly recommend it because of its generous freemium offering. Convertkit also has created a new freemium model as well that is worth checking out.Â
The trend that I have seen among Makers is that many start with Mailchimp, then once validating their market or customer base graduate to use Mailerlite, Email Octopus, Convertkit or Revue. Lately, I have seen deliverability issues with Mailerlite as a prominent Maker Michael Gill discussed on Twitter that Mailerlite actually asked him to hold off on sending emails while they fixed a bug. The purpose of this page is not to discredit email service providers. But provide feedback from what is actually happening in the Maker community. I would still recommend Mailerlite because of how many positive things I have heard about it and how many Makers choose to use it.Â
Bottom line if you are just starting out, pick a generous freemium model. So that you can validate your idea and market before you start incurring the cost for the email provider.Â
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Mailchimp is go to tool for email just starting out because of its unmatched free plan of 2000 subscribers/ 8000 free emails per month. It is a great tool to experiment with because of its outstanding freemium service offering. It is often one of the most popular integrated tools which is essential when looking to create a web app with.
Below are some of the best no code actual applications created by some insanely talented Makers who launched using Mailchimp as part of the side project stack.