Making content is hard. As no-code Makers it might not be our favorite thing to do. For me at least it is not as satisfying as building a product.
But Doc cuts right to the advice we all need to hear and shares what he has learned going from 100 to 6k subscribers. Which generated a game-changing flow of traffic to his digital services and products.
- Please tell us a little bit about yourself and your story and getting started with no-code. Take us all the way back to the genesis!
I’ve been building businesses for about 10+ years and starting out I couldn’t afford enterprise SaaS platforms so I would Frankenstein solutions together to create tech stacks.
Not until years later the term no code came up and that was exactly what I was doing.
2. Can you tell us about a recent product that you have built and how you have leveraged you-tube to grow your brand? What recent milestones have you hit that you’d like to share.
My most recent projects are templates and blueprints for building solutions for creators and small businesses. For example, I create blueprints with Notion and Marketplan.io and sell them as resource guides from my youtube videos. The videos are free but if people want detailed blueprints on the step by step guides I offer digital downloads and now moving into low code ‘shells’ that help them build out their ideas faster.
Product name: How to Create a 24/7 Youtube Channel
3. What is your stack to record and distribute rapid video reviews and live sessions?
- Restream.io to broadcast to multiple platforms
- Repurpose.io to repurpose content to and distribute
4. Constant content creation is hard. YOU are a machine. Can you share a bit about what key things you must do to stay consistent?
This sounds really basic but I schedule everything and I have accountability built in with my audience. If I’m late on my live streams, the audience will message me in the discord community. I publicly committed to 3 videos a week at least so if my normal Tuesday and Thursday uploads aren’t up I will hear about it.
- How would you evaluate the different social media distribution channels you use that have produced the most return on your time investment relative to your monetization/income generation?
Each channel has pros/cons. I try to focus on one major platform that builds the most benefits for myself and then add channels that increase influence or reach for my target audience.
I’m biased but I’m a huge fan of Youtube because it’s built for search so it’s my main platform for growth.
Any surprises or new things you have learned that you are doing different?
I didn’t realize how much consistency allows you to have compounding interest and an unfair advantage with content. Very few people can stay consistent and by showing up so often and regular Youtube rewards you. Also Youtube wants you to make great content so they make money off of your channel so they give so much information away for free it’s amazing.
6. Where do you see Makers/Startups/Businesses missing opportunity? This could be a high level thought/philosophy on opportunity with no-code.
I see makers hanging out on Twitter and message boards and not making content and blogs enough which have the true staying power for brands.
7. What are you excited about that is to come with your you-tube channel?
On the youtube channel I’m going to be releasing tutorials about APIs, building a media brand and teaching how to license movies from scratch and upcoming podcast series.
Hi👋🏼, I'm Michael.
The maker of this site