4. Can you break down for us the differences between Zapier and Integromat? Listing a handful of advantages and disadvantages per platform?
At their core, both are great process automation tools. Each process has a trigger and some action steps. They run sequentially.
Zapier’s advantage is simplicity. Their editor is click, click click and you’ve got an automation. There are lots of prompts making it good for casual users. They also connect to 2,000+ apps making their breadth of coverage unbeatable. Their customer support runs 24/7 and is awesome.
On the downside, they are pricey these days and there are some power features like copying and re-ordering steps that are still missing after years of people asking.
Integromat has a nice visual UI. You can drag and drop steps, re-arrange them and easily string together quite complex workflows with multiple logic paths. They also have a lot of configuration options which make them great for the more advanced user.
They are cheap – which is great – but not so hot on customer support.